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	<title>One Cup Project</title>
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		<title>Fair Trade and Direct Trade Coffees</title>
		<link>http://www.onecup.org/2011/12/fair-trade-and-direct-trade-coffees/</link>
		<comments>http://www.onecup.org/2011/12/fair-trade-and-direct-trade-coffees/#comments</comments>
		<pubDate>Thu, 08 Dec 2011 22:49:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[For Profit For Change...]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=461</guid>
		<description><![CDATA[The One Cup Project was borne out of a desire, no, a call, to help people. To help people less able to help themselves because of geography, climate, governments or disease.
If you are here, on our website, reading this blog, chances are very good that you have the same desire within your hearts too.
So, when [...]]]></description>
			<content:encoded><![CDATA[<p>The One Cup Project was borne out of a desire, no, a <em>call</em>, to help people. To help people less able to help themselves because of geography, climate, governments or disease.</p>
<p>If you are here, on our website, reading this blog, chances are very good that you have the same desire within your hearts too.</p>
<p>So, when we receive emails asking about how our coffees were grown, picked and produced, <strong>we get it</strong>. You want to make sure that the coffee you choose did not get to you on the backs of those very people that we want to help. Neither do we.</p>
<p>Fair Trade Coffee is a governing mechanism to provide the farmers with a minimum price for their coffee. That price is currently $1.40 per pound. We currently pay more than double this price. Fair Trade has become a buzzword. The organization itself makes it very difficult for small roasters to participate. In addition, a percentage that is paid for &#8220;Fair Trade&#8221; goes actually to a company called TransFair USA to promote the idea of Fair Trade, so not all the money goes to the farmer.</p>
<p>Direct Trade is a direct relationship between a roaster and a farm, cutting out any middle men. The farmers therefore receive more for their crops and a direct link between farm and consumer is created.</p>
<p>I can tell you that the coffees that we use are not child slave labor coffees, nor are they from farms where workers are exploited. The green bean company that we purchase our other (not direct trade) coffee, is a very hands-on, socially minded company. The owner and his team travel to the farms to develop relationships. They help the farmers improve their farms and their lives. They would not buy coffees that exploited anyone. You can check them out at <a title="blocked::www.atlascoffee.com" href="www.atlascoffee.com">www.atlascoffee.com</a></p>
<p>Please don’t get us wrong. We are not bashing Fair Trade. They have done an outstanding job of bringing awareness to the issues that are prevalent with any crop that is grown in a third world country – whether it is coffee, cocoa, bananas, mangoes, pineapples or sugarcane.</p>
<p>What we are saying is that while we are working to bring you more TransFair Certified coffees, none of our coffees are grown or produced in a manner that would exploit or harm anyone. FairTrade is great, Direct Trade is even better, and rest assured that all of our coffees are fairly traded whether or not they carry one of these monikers.</p>
<p>Now, having explained all that, we invite you take a look at our Direct Trade and Certified Fair Trade offerings. We have certified coffees from all different regions and with all different flavor profiles. <strong>Enjoy!</strong></p>
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		<title>Growth in the Valley</title>
		<link>http://www.onecup.org/2011/10/growth-in-the-valley/</link>
		<comments>http://www.onecup.org/2011/10/growth-in-the-valley/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 21:03:33 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[For Profit For Change...]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=451</guid>
		<description><![CDATA[After an unintentional summer hiatus, the One Cup blog is back!
It shocks me that the last post was over 4 months ago, but that is a byproduct of business in the “new economy”. I’m not sure if other people use that term or not, but having operated our coffee enterprise for over 21 years now, [...]]]></description>
			<content:encoded><![CDATA[<p>After an unintentional summer hiatus, the One Cup blog is back!<br />
It shocks me that the last post was over 4 months ago, but that is a byproduct of business in the “new economy”. I’m not sure if other people use that term or not, but having operated our coffee enterprise for over 21 years now, the business landscape is just different than it ever has been (at least in the last 2 decades).<br />
If a business is going to make it now, the owner and staff have to do more, with less &#8211; less help, support and resources than before. We just have to flat out work harder AND smarter to survive and make a profit. <em>That’s just the way it is now</em>.</p>
<p>It’s not very different from our personal lives in tough times. We have to do more w/ less help, support and resources than before. The family who has not had to significantly “tighten their belt” in recent years, is definitely an acute minority – which is a good segue into the title of this blog.</p>
<p>Growth is in the valley. We don’t often experience personal or professional growth while we’re winning, and while everything seems to be going our way. We grow when we are stretched, rocked, challenged and bruised. When things don’t go our way. When we are left asking “how could this happen?” or “how on earth am I going to contend with this?” These are the times we are wise to look inside, take inventory, and get a handle on what’s truly important. These are the times God uses to sharpen us as tools and to mold us into the person He created us to be. This is when He grows our character. It doesn’t matter what the particular challenge is, or how grave the situation seems. The answer is the same: This is when we grow. Growth is in the valley.<br />
Life is fraught with obstacles, disappointments and downright tragedy. When we overcome these particular ones, there will be others. I’m not trying to be a downer – just a realist. That’s just life. Our character, however, is determined not by what happens to us, but by how we choose to respond to it. We can freak out, become bitter, crumble, load our junk on others, start punching the air, etc. OR we can embrace the difficult times, knowing that our Creator is at work molding His creation into what He wants it to be. It’s all in our perspective…<br />
Perspective is a funny thing. I can be wallowing in my own issues, on the edge of despair, and then I see a photo of Edouard or Winet (the children we sponsor through World Vision), and I consider their lives on the African continent (poorest in the world) &#8211; or any of the lives of the more than 2 billion people in the world living on less than $2/day. Every day for them is a struggle, that doesn’t let up. They don’t think about what they’re in the mood to eat or drink – but whether they will even get a meal or a drink of (contaminated) water. All of a sudden, I have no problems. Gratitude for what I have sets in. You may feel like you’re poor, or that finances are always a struggle, but it’s been said that if you can afford bus fare, you’re counted among the worlds’ rich (only the top 1/3 of world population has access to transportation).<br />
At the end of the day, we have to remember – the battle belongs to the Lord. Whatever you’re facing is not only allowed by, but specifically ordained by God, your Creator, for your benefit (Romans 8:28). Don’t focus on what’s happening. Focus on how you will respond.</p>
<p>The One Cup Project was born in the midst of a deep valley – in the economy, in our business, in our personal lives. But it was ordained by God to happen. From the outside, it probably didn’t look right at the time, to focus our energy and resources on a “charitable” venture. But it’s exactly what we needed to do. It was/is part of our journey. It has renewed us. It has shaped our character. Growth is in the valley.<br />
If you’re in a valley, consider expending yourself – your focus, attention and resources on others. Whatever you have need of, give some of it away. Need time, give some away. Need money, give some away (btw, coffee makes a great gift). Need compassion, give some away. The life you change could be your own.</p>
<p>Christian Kar<br />
Founder, The One Cup Project<br />
P.S. I am going to take my own medicine here. I need coffee business – therefore I am going to give some coffee away. Leave a comment about this post on our facebook page and we’ll pick a winner at random and send you a nice box of our award-winning coffee! (we’ll contact you for your shipping address )</p>
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		<title>Changing Campus Coffee&#8230;</title>
		<link>http://www.onecup.org/2011/06/changing-campus-coffee/</link>
		<comments>http://www.onecup.org/2011/06/changing-campus-coffee/#comments</comments>
		<pubDate>Thu, 09 Jun 2011 04:50:25 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[For Profit For Change...]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=440</guid>
		<description><![CDATA[The Aerie Café is the coffee shop located on the campus of Northwest University (NU) in Kirkland, Washington.  I started working at the Aerie during a busy senior year at NU nearly three years ago, now I work as the Café Coordinator, serving coffee to college students looking for their daily (or hourly) caffeine fix.  [...]]]></description>
			<content:encoded><![CDATA[<p>The Aerie Café is the coffee shop located on the campus of Northwest University (NU) in Kirkland, Washington.  I started working at the Aerie during a busy senior year at NU nearly three years ago, now I work as the Café Coordinator, serving coffee to college students looking for their daily (or hourly) caffeine fix.  Let’s be honest though, college students don’t always have the biggest ba<a href="http://www.onecup.org/wp-content/uploads/ONECUPblogPIC.jpg"><img class="alignright size-medium wp-image-441" title="ONECUPblogPIC" src="http://www.onecup.org/wp-content/uploads/ONECUPblogPIC-300x225.jpg" alt="" width="300" height="225" /></a>nk accounts backing up their coffee cravings.  As a former student I understand that feeling to get the most out of every dollar.  Between gas, rent, loans, books, and then coffee, the college student’s dollar can be hard to hold onto.  Wouldn’t it be nice to know that when you purchase your coffee you could somehow get a 2-for-1 deal every time?</p>
<p>As a Christian University, social projects at NU are a very important part of student life and have been for many years.  One of our main social focuses is the fight against human trafficking both locally and abroad.  Each week in the Campus Chapel, students give money to the Home Foundation (<a href="http://www.thehomefoundation.net/">www.thehomefoundation.net</a>), a non-profit organization that fights for the elimination of Human-Trafficking across the globe.  The Home Foundation was founded by Christian singer/songwriter and NU alum, Natalie Grant.  This past school year NU students gave over $12,000 to support this cause.  So you can add Social Justice to the budget of an already financially-strapped NU student.</p>
<p>In addition to being the coordinator of the café, I am also the Media Pastor for a church plant in Bonney Lake, Washington.  Last October I was at the Calibrate Conference in Renton, Washington, where I was introduced to this amazing idea of a “more-than-profit” coffee company.  I heard about what One Cup was doing and I immediately wanted to jump on board. So during the winter break we made the switch from our current coffee to Silver Cup Coffee by partnering with the One Cup Project.  This is where that 2-for-1 deal comes in!  By selling One Cup coffee we are not only able to serve great coffee, we are also able to help bring about social and economic change in Zambia.  In turn, our customers, those already “social change minded” NU students, not only get to drink great coffee, but are also giving to an amazing cause that reaches halfway across the globe.</p>
<p>What is great about the One Cup project is that as it keeps growing, it can keep giving.   When a customer purchases a drink they unlock the ability for One Cup to give more.  Usually when I go to a coffee shop and order a drink, my money goes in the register and becomes theirs.  The One Cup Project empowers customers to be the givers.  The Aerie Café won’t buy more coffee beans from One Cup until customers buy what we already have, and One Cup can’t give more until we buy more.  The gift starts at the consumer, goes to the shop, gets to One Cup, and is passed on to Zambia.  There is an amount of joy that comes from that.  Coffee can only fulfill one to the point their body tells them, but the joy of helping someone in need is fulfilling beyond that of a caffeine fix which lasts only for a few hours.</p>
<p>Jadon Haynes</p>
<p>Aerie Café Coordinator</p>
<p>Northwest University</p>
<p>For more information on Northwest University visit <a href="http://www.northwestu.edu/">www.Northwestu.edu</a> and you can follow what’s going on at the Aerie Café on twitter, @AerieCafe.</p>
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		<title>Learn about what we do</title>
		<link>http://www.onecup.org/2011/05/bwalya-melu-on-the-one-cup-project/</link>
		<comments>http://www.onecup.org/2011/05/bwalya-melu-on-the-one-cup-project/#comments</comments>
		<pubDate>Fri, 13 May 2011 20:34:48 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Home Video]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=412</guid>
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		<title>Pastor Thad Huff on One Cup</title>
		<link>http://www.onecup.org/2011/05/pastor-thad-huff-one-one-cup/</link>
		<comments>http://www.onecup.org/2011/05/pastor-thad-huff-one-one-cup/#comments</comments>
		<pubDate>Fri, 13 May 2011 20:12:28 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Home Video]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=408</guid>
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		<title>Pearl &#8211; Guest Blogger Erin Cook</title>
		<link>http://www.onecup.org/2011/04/pearl-guest-blogger-erin-cook/</link>
		<comments>http://www.onecup.org/2011/04/pearl-guest-blogger-erin-cook/#comments</comments>
		<pubDate>Thu, 28 Apr 2011 17:16:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[For Profit For Change...]]></category>
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=389</guid>
		<description><![CDATA[Guest blogger Erin Cook, an avid One Cup fan and supporter, writes about the struggles of Uganda. Most of her insights are true of most nations in Africa. Consider this a window into the state of the poorest continent on earth.
Winston Churchill said Uganda is the &#8220;pearl of Africa,&#8221; a statement I&#8217;ve found to be [...]]]></description>
			<content:encoded><![CDATA[<p>Guest blogger Erin Cook, an avid One Cup fan and supporter, writes about the struggles of Uganda. Most of her insights are true of most nations in Africa. Consider this a window into the state of the poorest continent on earth.</p>
<p>Winston Churchill said Uganda is the &#8220;pearl of Africa,&#8221; a statement I&#8217;ve found to be very true. Uganda is in sub-sarahan east Africa and is full of beauty both in landscape and people. She is full of rolling hills, arid flat lands, and bustling cities. Her people are eager to extend themselves, open their arms, and invite other into their families. Yet, she has been ravaged by hunger, disease, poverty, and a 25-year long war. During my time in Uganda, I found that these things do not define the people. Instead, the people are filled with irrepressible joy, love that overflows, and a selflessness I long to posses.</p>
<p>People like Jjaja Rachel (the grandmother of Rachel). As soon as I met Jjaja, she became my grandmother. She welcomed me into her one-room home with grace and pride. With her beautiful 74 year old hands, Jjaja makes a living making hand-woven mats. We sat on one such yellow and pink mat and shared a meal together. Jjaja has lived through so much heartache and struggle, yet that afternoon, I saw more real joy and love than I ever had before. She smiled a full, yet shy, smile; she embraced me in long, tight hugs; she gave me more than I could ever give her.  She let me take home that bright yellow and pink mat and with it she let me take a piece of her livelihood and her heart. It&#8217;s one of my most precious possessions.</p>
<p>Africans have a concept that doesn&#8217;t translate well into English. It&#8217;s called ubuntu (oo-boon-too) and it means to count every person as family. It means that everyone belongs to someone; that there is no hunger, no orphan, no need because everyone is caring for everyone else. In a sentence, ubuntu means &#8220;I am because you are.&#8221; It&#8217;s selfless love at its core. Jjaja extended ubuntu to me as she shared her food, her story, and her heart with me. She cared for me that afternoon as if I were her own.</p>
<p>Jjaja is like so many in Uganda. She is warm, welcoming, and struggling to provide for her family. Too often, the grandparents are left to care for children and struggle to do so. In other situations, children are left to care for themselves or are relied upon by younger siblings. HIV/AIDS, poverty, an almost 25 year long war, and innumerable other factors have left this African pearl desperate for sustainable lifelines.</p>
<p>However, I&#8217;ve found that even under extreme hardship and heartache, Uganda is living up to its name. A pearl is created as a defense against a threatening intrusion. When the mollusks&#8217; shell is invaded by bacteria or organisms, the mollusk secretes chemicals that cover the intruder. After layer upon layer, a pearl is formed. Out of hardship and potentially devastating circumstances, mollusks produce pearls &#8211; things of beauty and worth.</p>
<p>Uganda is doing the same thing. I&#8217;ve seen more real joy in the face of poverty and more love in places of lack and broken families than I have anywhere else. The people of Uganda can&#8217;t help but share what they&#8217;ve been given; they live ubuntu every single day. It&#8217;s from her people, like Jjaja, I&#8217;ve found what real love, real joy, and real beauty is like: a pearl.</p>
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		<title>Rally the Troops</title>
		<link>http://www.onecup.org/2011/03/rally-the-troops/</link>
		<comments>http://www.onecup.org/2011/03/rally-the-troops/#comments</comments>
		<pubDate>Tue, 15 Mar 2011 17:03:09 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[For Profit For Change...]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=383</guid>
		<description><![CDATA[It seems a little odd to be posting annual goals in March, but that is how The One Cup Project has evolved in its short life so far &#8211; one idea, one realization, one small act at a time. As we look forward though, we are confident that the future holds far more promise and [...]]]></description>
			<content:encoded><![CDATA[<p><!-- @font-face {   font-family: "Arial"; }@font-face {   font-family: "Courier New"; }@font-face {   font-family: "Wingdings"; }@font-face {   font-family: "Wingdings"; }@font-face {   font-family: "Rockwell Extra Bold"; }@font-face {   font-family: "Helvetica Neue Light"; }@font-face {   font-family: "American Typewriter"; }@font-face {   font-family: "ヒラギノ角ゴ Pro W3"; }@font-face {   font-family: "Helvetica Neue"; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; font-size: 12pt; font-family: "Times New Roman"; }a:link, span.MsoHyperlink { color: blue; text-decoration: underline; }a:visited, span.MsoHyperlinkFollowed { color: purple; text-decoration: underline; }p.HeaderFooter, li.HeaderFooter, div.HeaderFooter { margin: 0in 0in 0.0001pt; font-size: 8pt; font-family: "American Typewriter"; color: rgb(39, 39, 38); }p.Address, li.Address, div.Address { margin: 0in 0in 0.0001pt; font-size: 8pt; font-family: "American Typewriter"; color: rgb(39, 39, 38); }span.Red { color: rgb(148, 33, 29); }p.CompanyAddress, li.CompanyAddress, div.CompanyAddress { margin: 0in 0in 0.0001pt; line-height: 120%; font-size: 7pt; font-family: "Helvetica Neue Light"; color: black; }span.Emphasis1 { font-family: "Helvetica Neue"; font-weight: bold; font-style: normal; }p.Body, li.Body, div.Body { margin: 0in 0in 12pt; font-size: 9pt; font-family: Arial; color: rgb(39, 39, 38); }.MsoChpDefault { font-size: 10pt; }div.WordSection1 { page: WordSection1; }ol { margin-bottom: 0in; }ul { margin-bottom: 0in; } -->It seems a little odd to be posting annual goals in March, but that is how The One Cup Project has evolved in its short life so far &#8211; one idea, one realization, one small act at a time. As we look forward though, we are confident that the future holds far more promise and results than have been realized to date (not that we are at all disappointed!). So, we’d like to dream with you a little – in hopes that our dreaming becomes contagious.</p>
<p>One Cup, after all, is a movement of many, doing a very small and seemingly insignificant thing – buying coffee. But that small act has the power to change the world. What if your coffee purchase could save a life? It can. Every dollar spent on One Cup coffee generates a dollar of life giving aid for our friends in Africa – the poorest continent on earth. Did you know what contaminated water is one of the leading causes of death among the poorest humans? So much so, that 40% of children don’t see their fifth birthday. They get sick and die, simply due to lack of access to clean drinking water. One single dollar can provide clean water to one African for one year. Startling isn’t it? That’s the cost of a single bottle of water to us here in the developed world. One Cup was born out of our desire to change these statistics of loss and death to accounts of victory and life.</p>
<p>So here’s what we’re working hard to accomplish this year, with your help. We’d like to have generated $100,000 in aid by the end of 2011. As of this writing, One Cup has generated $27,050 in aid since the official launch in September 2010. Since One Cup is a viral, social media driven message, we believe one “open door” could result in a great increase in awareness and momentum – so our “stretch” goal for 2011 is $200,000 in aid generated! How cool would that be? All it takes is people <em><span style="text-decoration: underline;">acting</span></em> on their desire to effect change – Buy coffee for <a href="http://store.onecup.org/">home</a>, Introduce One Cup to your <a href="../churchpartnerships/">church</a> or <a href="../business-partnerships/">workplace</a>, Tell <a href="http://www.facebook.com/pages/One-Cup-Project/126339437398444?ref=ts">others</a> about One Cup so they can do the same. (Did I mention the coffee is award – winning?)</p>
<p>In order to accomplish this, here are some targets we believe will get us there:</p>
<p>Increase Partners:</p>
<p>·      Add 300 New Home Subscribers</p>
<p>·      Add 100 New Churches</p>
<p>·      Add 10 New Colleges</p>
<p>·      Add 10 New Businesses</p>
<p>Increase Media Presence:</p>
<p>·      Local/Regional Articles</p>
<p>·      Local/Regional Radio/Television exposure</p>
<p>·      National Story in Major Media Outlet</p>
<p>Increase Social Media Presence:</p>
<p>·      More “Sharable” Video Content</p>
<p>·      5000 Facebook Fans</p>
<p>·      10000 Twitter Followers</p>
<p>Increase Events Presence:</p>
<p>·      <a href="http://www.ministryconference.org/Home2011.html">NW Ministry Conference</a></p>
<p>·      <a href="http://spu.edu/depts/sbe/events/bottom-billions/index.asp">Bottom Billions/Bottom Line</a></p>
<p>·      <a href="http://missionsfestseattle.org/">Missions Fest Seattle</a></p>
<p>·      <a href="http://www.calibratenw.com/">Calibrate 2011</a></p>
<p>·      2 – 4  Additional Events (TBD)</p>
<p>Increase Website Content:</p>
<p>·      Project Updates from Africa</p>
<p>·      Testimonials / Stories of Transformation</p>
<p>·      More to Buy (Specialty Coffees, T-Shirts, Teas)</p>
<p>·      Wholesale Online Ordering Function</p>
<p>Increase Interns:</p>
<p>·      Marketing, Communications, Social Media, Street Teams</p>
<p>·      6-8 Total Student/Graduate Partners</p>
<p>While the list seems long, we have many more ideas and sub goals not mentioned – too many to list. But we hope this gives you an idea of what we’re up to, and inspiration to join the movement in any way you can. The children and families are counting on you!</p>
<p>If you haven’t already done so, please join us! Together we can change the world – one cup at a time.</p>
<p>With Much Gratitude,</p>
<p>Christian Kar</p>
<p>Founder</p>
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		<title>Everything is Meaningless!</title>
		<link>http://www.onecup.org/2011/01/everything-is-meaningless/</link>
		<comments>http://www.onecup.org/2011/01/everything-is-meaningless/#comments</comments>
		<pubDate>Mon, 17 Jan 2011 16:34:13 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[For Profit For Change...]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=368</guid>
		<description><![CDATA[Everything is Meaningless!
Very few things in life matter.
Most of us spend most of our time doing things that don’t matter.
This realization hit me anew this weekend, when one of my boys was off at a friend’s for a sleepover, and it was just me and my youngest boy alone at home – and I totally [...]]]></description>
			<content:encoded><![CDATA[<p>Everything is Meaningless!</p>
<p>Very few things in life matter.</p>
<p>Most of us spend most of our time doing things that don’t matter.</p>
<p>This realization hit me anew this weekend, when one of my boys was off at a friend’s for a sleepover, and it was just me and my youngest boy alone at home – and I totally blew it! Here I had a rare and perfect opportunity to spend some one-on-one time with my seven year old, and somehow I convinced myself I needed to try some more tricks to see if I could get my horribly slow laptop performing again. Really?! It sounds so ridiculous, now, and yet I realized that it happens all the time. This time especially, I missed all the clues- we had made plans and he reminded me of it. He followed me all over the house waiting for my cue – and I put him off until it was too late. The opportunity was lost forever.</p>
<p>Now, I knew what I should do, but I allowed MY agenda to rule the day. And what in my entire world is as important as shepherding my son’s heart and bonding with him as an individual? Not a whole lot, but that’s the unsugar-coated, unglamorous, unjustified truth of the matter. I only have one chance to pour everything I can at every moment allowable into my sons’ hearts – and then the opportunity expires. I know this. But knowledge isn’t enough. We all know how to lose weight right – eat less, exercise more! If knowing were enough, we’d all be the hard bodies in fitness magazines. The fact is, we need to ACT on that knowledge, and in order to act, we need to be inspired.</p>
<p>That’s what happened to me when I went to Africa. For me, the first step was to ‘just say yes’. There was no apparent reason or urgency for me to go, except to follow my heart, and the seed of desire God planted there. This first step – the action of just saying yes – ultimately led to the birth of The One Cup Project and led to my business life being molded to the shape of my heart. Business doesn’t own me now. It’s just a tool to help me fulfill the plan God has for my life.</p>
<p>The title of this blog entry comes from the words of King Solomon, widely considered the wisest man ever to have walked the earth. He starts his book of wisdom, “Ecclesiastes”, with this: “Meaningless! Meaningless! Everything is meaningless.” He goes on to describe all the things man does to occupy himself in order to try to derive happiness and fulfillment, and how it is all ultimately meaningless. To get the full effect, you have to <a href="http://www.biblegateway.com/passage/?search=Ecclesiastes%201&amp;version=NIV">read the book</a>. The book has had incredible impact in my life – because I could identify with Solomon’s search for meaning. Later he says “And I saw that all labor and all achievement spring from man’s envy of his neighbor. This too is meaningless, a chasing after the wind.”- which is exactly where I was at – competing in the race to be found worthy by my fellow man. This is meaningless, a chasing after the wind.</p>
<p>Because I took that first step, I was able to continue walking down the path in my life  marked “purpose &amp; meaning”. As soon as the idea of The One Cup Project started to form, I knew that one of my purposes would be to inspire others to begin walking down the path in their life marked “purpose &amp; meaning”. Yes, I admit, if you drink coffee, I want you to buy it from One Cup. Perhaps you’ve felt moved by the mission enough to “like” it, but you’ve stopped there. That could be your first step in obeying what your heart is telling you that you should do. If that is the case, then follow through right now and <a href="http://store.onecup.org/">buy it</a>. Then <a href="http://www.facebook.com/pages/One-Cup-Project/126339437398444?ref=ts">share it with your friends</a> and maybe tell a business owner or <a href="http://www.onecup.org/churchpartnerships/">church leader</a> about it so they can turn their coffee into mission too!  &#8211; OR &#8211;  Maybe you’ve thought about <a href="http://donate.worldvision.org/OA_HTML/xxwv2DoChildSearch_B.jsp?">sponsoring a child</a> through World Vision, but have never followed through. Do it now!  &#8211; OR &#8211;  Maybe you’ve become aware of something you’re supposed to do or give (time, talent, treasure) and you just need that prompt to act – here it is! As Nike would say, “Just do it”.</p>
<p>Here’s what King Solomon would say to encourage you to join the One Cup movement:</p>
<p>“Again I looked and saw all the oppression that was taking place under the sun:</p>
<p>I saw the tears of the oppressed—</p>
<p>and they have no comforter;</p>
<p>power was on the side of their oppressors—</p>
<p>and they have no comforter.”</p>
<p>Will you be their comforter? I guarantee you, you will be blessed.</p>
<p>Oh, in case you’re curious how Solomon, in all his great wisdom, summed up his search for meaning, here it is:</p>
<p>“Now all has been heard;</p>
<p>here is the conclusion of the matter:</p>
<p>Fear God and keep his commandments,</p>
<p>for this is the whole duty of man.</p>
<p>For God will bring every deed into judgment,</p>
<p>including every hidden thing,</p>
<p>whether it is good or evil.”</p>
<p>http://www.biblegateway.com/passage/?search=Ecclesiastes%201&amp;version=NIV</p>
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		<title>Genesis of The One Cup Project, Part I</title>
		<link>http://www.onecup.org/2010/12/genesis-of-the-one-cup-project-part-i/</link>
		<comments>http://www.onecup.org/2010/12/genesis-of-the-one-cup-project-part-i/#comments</comments>
		<pubDate>Fri, 17 Dec 2010 16:56:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[For Profit For Change...]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=352</guid>
		<description><![CDATA[Since 1990 (at the age of 19), I had been focused on diligently building a coffee retailing and roasting enterprise. Success seemed to come easily, and by all appearances, my future was secure. Then September 11th happened. As my wife Erika and I watched the horror unfold on that fateful Monday morning, we looked at [...]]]></description>
			<content:encoded><![CDATA[<p>Since 1990 (at the age of 19), I had been focused on diligently building a coffee retailing and roasting enterprise. Success seemed to come easily, and by all appearances, my future was secure. Then September 11<sup>th</sup> happened. As my wife Erika and I watched the horror unfold on that fateful Monday morning, we looked at each other, and knew that all was not well in the world. This was the battle of good and evil raging right before our eyes. We purposed to seek God and start attending church. Two Sundays later, we had surrendered our lives to Christ, and a new journey had begun. Over the next few years, I struggled with how to integrate this “new creation” into my old life &amp; business. Slowly, God refined me and showed me how to live “the Christian life” in my world. We sponsored children through World Vision, attended church regularly and were generous with those around us, but something was amiss. Inside, I struggled, thinking “is this it? Am I just going to be the coffee guy for the next 20 years? There has to be a deeper purpose for my life”.</p>
<p>In 2007, I participated in a short term training mission to Kenya that opened my eyes. I was amazed at how destitute the situation there was, and yet how much they really had, if they just knew how to access the resources available to them. Returning home a changed person, I wanted to keep the connection going and continue to assist my African friends, but the busyness of life took over. Two years later, a pastor gave me a copy of The Hole in Our Gospel. I devoured it – and it brought back to life all the things I had seen first hand. But what struck me the most, is how Rich [Stearns] portrayed just how solvable these problems are, if given enough resources and attention. I set the book down, and vowed to take action. So I picked up the phone and called World Vision.</p>
<p>My call was routed to the “Cause Marketing” division, and I explained that I had read the book and want to help. “I have this coffee business – maybe I can sell my coffee co-branded with World Vision and donate a portion of the sale?”  The response was “Well, we’ve never really used a product to generate donations, but ‘it’s a new day at World Vision’.” Rich had recently decided that deeper corporate partnerships would be part of the organization’s future. Later the idea of utilizing existing matching grants (to multiply our donation) was presented and we all knew we were on to something big. By this point, I couldn’t stop thinking about the possibilities. We studied other organizations with a philanthropic thrust like TOMS Shoes, Project RED and Bono’s ONE, for insight. We left a meeting at the Federal Way headquarters both enthusiastic and daunted. As we huddled back at our own roasting plant, we said “we need a simple, memorable name for this movement” – as we threw out possibilities, someone uttered ‘one cup’ – we all stopped and looked at each other. “onecup.org” – amazingly, the domain name was available. The One Cup Project was born.</p>
<p>After 8 months of developing the concept, strategy, logistics, branding and website, <a href="../">www.onecup.org</a> was finally launched to the public. Now, an individual can order a subscription of our award-winning coffee online quickly and simply, and it arrives on their doorstep. They can modify or cancel it anytime – it’s like Netflix for coffee. Churches, businesses and organizations can buy wholesale and the same equation holds true – for every dollar spent at onecup.org, a dollar of aid is generated for Africa. Dollar for dollar. In 4 short months, The One Cup Project has generated $18316 in living aid for impoverished Africans – and we’ve just gotten started.</p>
<p>My hope is that One Cup can be an example to help other companies and individuals unite to embrace the “More Than Profit” movement. Together, we can change the world – one cup at a time.</p>
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		<title>The Beauty of Opportunity</title>
		<link>http://www.onecup.org/2010/11/the-beauty-of-opportunity/</link>
		<comments>http://www.onecup.org/2010/11/the-beauty-of-opportunity/#comments</comments>
		<pubDate>Sun, 14 Nov 2010 00:01:31 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[For Profit For Change...]]></category>

		<guid isPermaLink="false">http://www.onecup.org/?p=314</guid>
		<description><![CDATA[To my fellow agents of change, I challenge you all to take a look at my new favorite word: opportunity. Opportunity is how we got to where we&#8217;re at and how we will get to where we&#8217;re going. The beauty of this is that we don&#8217;t always recognize the various opportunities that are presented to [...]]]></description>
			<content:encoded><![CDATA[<p>To my fellow agents of change, I challenge you all to take a look at my new favorite word: opportunity. Opportunity is how we got to where we&#8217;re at and how we will get to where we&#8217;re going. The beauty of this is that we don&#8217;t always recognize the various opportunities that are presented to us every day. We may not see it until an hour later, or even a week or a month later. We may not even see it at all. But sometimes, we may see that opportunity and dive in head first. It may work out, it may not, but that&#8217;s the beauty of opportunity because for many of us, we&#8217;re guaranteed to get another shot. If you don&#8217;t get that job, you can get another one. If you don&#8217;t make the football team, try out for the baseball team. If you don&#8217;t like the vegetables your mom made for dinner, sneak into the cookie jar after dinner and grab a handful. We always get another shot.</p>
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<p>It&#8217;s possible you already know where I&#8217;m going with this. There are millions of people around the world who don&#8217;t get a second shot, truthfully these millions of people don&#8217;t share in our view of opportunity. Our opportunity could mean the difference between going to a concert because you managed to score VIP passes or sitting at home on your couch watching the show on your television. For those others, opportunity could be the difference between a healthy immune system and one infected with malaria. Opportunity could mean the tools and knowledge to grow your own food or starving to death otherwise. Millions of people around the world don&#8217;t get a second go around, much less one to begin with.</p>
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<div>
<p>Many of us have the means to affect change in the world, we just need the proper outlet or simply the right motivation. <a href="../">The One Cup Project</a> is an opportunity for me and for you to affect positive change around the world. Currently we are helping fund World Vision programs in Africa, more specifically Zambia in an effort to eradicate poverty. Okay, I did the plug. While we at <a href="../">The One Cup Project</a> are just a small group of people huddled together in a small office in Lynnwood, Washington, we have seized that opportunity to affect change. Blake Mycoskie, the founder of <a href="http://www.tomsshoes.com/">TOMS Shoes</a> is another person who seized his opportunity to affect change. After spending time on the Amazing Race, Blake saw the hardships that had fallen upon some of the many communities in South America. He was given the opportunity to see potential change, and he dove in head first. And guess what, his venture has proved pretty successful.</p>
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<p>I challenge all of you to find that opportunity to make your mark on the world. That doesn&#8217;t mean you need to be the next founder of <a href="http://www.tomsshoes.com/">TOMS Shoes</a>, but it means that you can view the world as a whole and say with confidence, &#8220;Yeah, I changed someone&#8217;s life,&#8221; or &#8220;I made the world a better place.&#8221; We at <a href="../">The One Cup Project</a> are behind you and hey, if you want a great cup of coffee while you change the world, we&#8217;re here to help you out. Peace.</p>
</div>
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